Influencer Marketing

Influence The Influencer

Influence the Influencer, the BIGEYE how to guide

At our Orlando marketing agency, we believe influencer marketing can be a valuable part of any company’s marketing strategy. Influencers have the power to be “in the know” about what’s cool and interesting; something about who they are attracts others to them, which can result in an increased brand following. Many times, these influencers can …

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How to Generate Leads through Twitter

Generate Leads Using a Twitter Marketing Strategy

You’re social media savvy, right? Sure, you may love to post your thoughts about the big game to Twitter, or tweet out about events and interesting articles. But if you’re trying to grow your business and aren’t seeing the anticipated results, then maybe it’s time to try a Twitter marketing strategy that includes a lead-generation …

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4 Ways to Perfect Your Content Strategy From BIGEYE

Each day, when I log on to Facebook, Twitter and LinkedIn, I see dozens of people trying to feed me content. Many of these people are talented, intelligent and hardworking, but at the end of the day there’s just not enough time for everything.[quote]Rather than trying to read it all, most of us pick out …

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Top seven Tips to Stretch a Small Marketing Budget

It’s been said that limitations are the key to creativity. If you have millions of dollars to throw around with marketing, chances are, you’re going to end up spending a fair bit of it on things that don’t actually work…that’s precisely why small marketing budgets can be a blessing in disguise. If you’re working at …

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Why Sports Marketers Should Target Influencers For Their Brand

Nearly every professional sports team has at least a few die-hard fans, the types of fans who hold season tickets and will tell you that they haven’t missed a game in over two years.  These are the fans who are happy and relieved when their teams win, but become physically angry when their teams lose.  …

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