Alexa Developer Services

Making Your Brand a Part of the Conversation

Picture yourself coming home after a long, busy day.

You’re lugging your laptop and multiple grocery bags into your dark, cold home, and hustling to get the TV on to catch a breaking news story. In your distracted state, you fumble groceries onto the floor, nearly drop your computer, and start your “restful” evening extremely agitated.

Instead, flip the script. Walk in the door and say: “Alexa, turn on the main floor lights, set the thermostat to 70 degrees, and turn on the Channel 9 News.”

Why BIGEYE? Here are just a few of the many reasons.

We’re trailblazers in the rapidly changing digital marketing landscape.

Creative work grounded in data-driven strategy.

We use cutting-edge technology to drive traffic efficiently and effectively.

Those simple, and very general, commands for the Amazon Echo device are just the tip of the iceberg.

BIGEYE’s Alexa developer services can help to create a voice interface that enables consumers to connect with your brand with just a few words. From product availability and pricing to purchasing and order tracking, and much more, our Alexa developer services help companies create natural, frictionless interactions that build consumer confidence and drive better sales performance.

 

After our team has an in-depth understanding of your business and your interface needs, our skilled Alexa developers use the application programming interfaces (APIs), code samples and documentation in the Alexa Skills Kit (ASK) to craft executable operations known as “skills.” These intelligent voice commands make it easy and intuitive to control connected products.

“63% of smart speaker users plan to buy another, and 70% use theirs daily. By 2022, 55% of American households will have one; many will have more than two.” – Forbes

Alexa Developer Services and SEO

The concept of search engine optimization is an important factor with Alexa and voice interactions. Our team has tremendous expertise in helping brands maximize their SEO. This involves tailoring messaging and keywords to align with human speech patterns. For example, we encourage the use of long-tail keywords – three- to four-word phrases – to describe products and services.

What’s more, users tend to submit voice queries through mobile devices. So, BIGEYE works with your team to ensure that your mobile sites have low site speed and are fully optimized to produce strong SEO rankings.

Our Proven Process for Alexa Skill Development

While every brand has unique voice application needs and requirements, the process for crafting the optimal interface is the same.

1

Discovery & Development

We make a deep dive into your business model and processes to ensure we’ve charted every possible transaction flow. In that way we can ensure that the Alexa skills we develop enable interactions that feel very natural and organic.

2

Demo

Our team provides you with a working copy of the Alexa skill so you can assess it. This may include getting feedback from a focus group, if appropriate. The goal of the demo evaluation process is to ensure that the skill will enable the right type of engagement.

3

Launch the Skill

We work with the Amazon team to make your voice experience available in the Alexa Skills Store and accessible to users. This process can be challenging for people who are unfamiliar with it, but our developers have extensive experience in getting skills launched.

4

Optimize the Skill

“Set it and forget it” is an approach that is destined to fail. Once your skill is live, our team works with you to continually monitor user interactions and modify or enhance the code as needed. This helps keep your Alexa skills on the cutting edge.

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