What a full service marketing agency looks like when it actually works.
From insight to impact. That's how we build brands.
What We Do
Bigeye is a full service marketing agency offering six integrated practice areas — all built to work together, all informed by the same consumer intelligence. Whether you need a brand strategy firm to reposition your brand, a branding and marketing agency to run your monthly programs, or a brand consulting firm to solve a specific growth challenge, we have built our agency to handle all of it without the handoff problem.
Consumer Research
Data-driven insights that fuel smart business decisions and competitive advantages.
Every brand strategy engagement, every creative brief, and every media plan at Bigeye starts with consumer research. This is what separates a real brand strategy agency from a branding company that makes things look good without knowing why customers actually buy.
We don’t just collect data, we uncover the “why” behind consumer behavior. After 20+ years and millions of data points, our proprietary research approach delivers the insights that drive profitable growth.
Through proprietary first-party data analysis and comprehensive market research, we identify your highest-value customers, decode their purchase triggers, and craft messaging that converts prospects into profitable, long-term buyers.
- Qualitative & Quantitative Research
- Consumer Behavior Analysis
- Audience Personas & Segmentation
- Market Sizing & Competitive Analysis
- Van Westendorp Price Sensitivity Meter
- Brand Positioning & Messaging Strategy
- Customer Journey Mapping & Optimization
- Purchase Decision Drivers & Barriers Analysis
- Bigeye EyeQ Rapid Research
- Brand Strategy Research & Consumer Positioning
- CPG Consumer Behavior & Purchase Driver Analysis
- B2C and DTC Audience Intelligence
Brand Strategy & Creative Design
Comprehensive brand solutions that create cohesive, impactful experiences across all touchpoints.
Bigeye’s creative practice is built around brand strategy first — not aesthetics first. Our brand development consultants and creative directors work from the same consumer intelligence, so every brand identity, campaign, and content program is grounded in what your customer actually responds to. This is what makes Bigeye different from standalone branding companies or creative agencies that execute without strategic context.
Our services encompass a full range of brand and design solutions. Our Strategy and Messaging practice focuses on brand naming, positioning, strategy, and communications, along with product naming and copywriting.
Our Brand Design expertise includes developing brand identity, style sheets, guidelines, campaign development, sonic identity, and designing landing pages, websites, and social media branding.
- Brand Identity & Strategy
- Brand Guidelines & Style Sheets
- Campaign Development & Sonic Identity
- Website & Shopify Design
- Packaging & Industrial Design
- Social Media Branding & Asset Development
- Product & Service Naming
- Messaging & Copywriting
- Organic Social Media Management
- In-House Content Studio
- Email (Klayvio) Lifecycle Marketing
- Brand Strategy & Brand Positioning
- Brand Identity Development
- Brand Development Consulting
- B2C and DTC Brand Campaigns
Paid Media & Performance Marketing
Strategic media planning and performance optimization that drives customer acquisition and growth.
As a full service marketing agency, Bigeye manages paid media across every channel where your consumer brand needs to compete — from Google Search and Meta to Amazon, retail media networks, programmatic, and CTV. Our media programs are not siloed. Every campaign is informed by the same consumer intelligence and brand strategy that drives our creative, so your paid media spend compounds instead of just spending.
We manage comprehensive, full-funnel media services across traditional and digital channels. Our performance marketing expertise spans platforms including Meta, Amazon, Google, YouTube, TikTok, and Pinterest.
We excel in customer acquisition through nationwide media buying and ad creative, with extensive retail media experience including Amazon, Instacart, and Walmart Connect, plus programmatic digital and out-of-home campaigns.
We manage ongoing media programs for clients across retail, DTC, and B2B — with monthly planning, buying, and optimization cycles that compound results over time.
- Paid Digital Media (Meta, Google, YouTube, TikTok, Pinterest)
- Performance Marketing & Customer Acquisition
- Amazon Advertising & Marketing Cloud
- Retail Media Networks (Amazon, Instacart, Walmart, Chicory, Criteo, Chewy)
- Programmatic Digital & Out-of-Home (DOOH)
- Programmatic Video (CTV, OTT)
- Traditional Media (Linear & Terrestrial Radio)
- Paid Search, Shopping Ads & Social Commerce
- Media Planning & Buying
Marketing Analytics & Performance Intelligence
Performance measurement and data analysis that drives continuous optimization and market intelligence.
Marketing leaders and CMOs working with Bigeye get full visibility into what is working — not just traffic and impressions, but actual revenue attribution tied to brand strategy decisions and media investments. Our analytics practice serves B2C, DTC, and CPG brands that need to connect marketing activity to business outcomes.
Our analytics capabilities span first-party data analysis and market research to performance tracking and paid media analytics.
We create customized analytics dashboards and provide ongoing market intelligence, ensuring all creative is channel-appropriate for each campaign while delivering actionable insights that drive business growth.
- First-Party Data Analysis
- Performance Tracking & KPI Measurement
- Paid Media Analytics & Attribution
- Customized Analytics Dashboards
- Market Research & Competitive Intelligence
- Data Processing & Analysis
- Website Audit & CRO Analysis
- Marketing Mix Modeling
- Social Media Analytics & Reporting
Commerce
Comprehensive commerce marketing and advertising solutions for direct-to-consumer and retail brands.
We specialize in commerce-focused marketing strategies that drive sales across all digital touchpoints. Our expertise spans Amazon advertising and optimization, Shopify marketing campaigns, headless commerce solutions, and social commerce strategies.
We create compelling product content, optimize marketplace presence, and execute targeted campaigns that convert browsers into buyers across every commerce platform.
- Amazon Advertising & Marketplace Optimization
- Shopify Marketing Campaigns & Store Optimization
- Headless Commerce & Custom eCommerce Solutions
- TikTok Shop Campaigns & Social Commerce
- Product Content Creation & Optimization
- Marketplace Strategy & Brand Store Development
- Commerce-Focused Creative & Video Content
- Conversion Rate Optimization & A/B Testing
- Multi-Channel Commerce Campaign Management
Generative Engine Optimization (GEO): AI-Powered Search Visibility
A GEO methodology that gets you cited by AI platforms
For marketing agencies, consumer brands, and B2C companies, GEO is becoming the third pillar of search visibility alongside SEO and paid search — and Bigeye is one of the only full service marketing agencies currently offering it as a productized monthly retainer. Bigeye delivers proven AI visibility results on a monthly basis – giving you real answers about where your brand appears in ChatGPT, Perplexity, and Google SGE recommendations. No more guessing about AI discoverability, no more waiting for visibility to happen. Just strategic optimization that helps you get recommended when customers search, and drive more qualified traffic, faster.
Bigeye operates on a straightforward monthly retainer, making enterprise GEO services accessible for every business size. Transparent optimization for consistent AI authority that grows your visibility forward.
How GEO works:
- Audit – AI visibility baseline testing across ChatGPT, Perplexity, Claude, and Google SGE
- Analyze – Technical website review and AI-readability recommendations from our experts
- Build – Strategic link building and knowledge graph optimization on trusted platforms
- Monitor – Weekly competitor tracking and monthly AI citation performance analysis
- Optimize – Continuous strategy refinement with clear, actionable monthly recommendations
EyeQ: Rapid Consumer Intelligence
The consumer intelligence platform built for brand strategy agencies, CMOs, and marketing leaders who need answers faster than traditional research allows.
EyeQ delivers fast, actionable consumer insights on a monthly basis – giving you real answers about what drives your customers to buy, what messaging resonates, and where opportunities hide. No more guessing, no more lengthy research timelines. Just rapid, tangible insights that help you make smarter decisions and drive more sales, faster.
EyeQ operates on a simple, flat monthly fee structure, making it easy to budget for continuous consumer insights that drive your business forward.
How EyeQ works:
- Discover – Monthly strategy call to identify 3-5 key questions
- Design – Custom research methodology crafted by our experts
- Gather – Unfiltered feedback from real consumers (not bots or professional panels)
- Analyze – AI-enhanced magnification combined with human expertise
- Deliver – Comprehensive insights report with clear, actionable recommendations
How Bigeye works as your full service marketing agency partner
We follow a proven process that ensures every project delivers on your business goals while exceeding expectations.
Discovery & Research
Deep dive into your business, audience, and competitive landscape to identify opportunities and challenges.
Strategy Development
Create comprehensive strategies based on insights, with clear objectives and measurable KPIs.
Creative Execution
Bring strategies to life with compelling creative that resonates with your target audience.
Launch & Optimize
Execute campaigns across channels while continuously monitoring and optimizing for better performance.
Measure & Scale
Analyze results, extract insights, and scale successful strategies for sustainable growth.
Let’s create something
amazing together.