Florida Crystals, a leading player in the sugarcane industry with a commitment to regenerative agriculture.
Breathing new life into Moe's healthy pets family.
Services
Audience Research, Market Intelligence, Brand Strategy and Positioning, Brand Naming, Campaign Creation, Messaging, Packaging Design, Shopify Development, Media, Digital Marketing, Influencer Marketing, Amazon Optimization, Video Production, Ecommerce Management
Overview
Moe’s Healthy Pets, a pet supplement company facing stagnation in its brand and sales, partnered with Bigeye to undergo a comprehensive revitalization. Our approach began with in-depth audience research to understand consumer preferences, behaviors, and expectations.
The brand’s image was transformed through a vibrant rebranding and packaging strategy. A multi-channel marketing plan, including digital marketing and influencer strategies, was implemented to expand the brand’s reach.
In the ecommerce realm, we developed a user-friendly Shopify website to optimize the online shopping experience. Recognizing Amazon’s significance, strategic positioning on the platform was employed, supported by data analysis using our full suite of business intelligence tools. The culmination of these efforts resulted in Moe’s Healthy Pets experiencing unprecedented success within days of the relaunch, translating to substantial sales.
The brand not only regained relevance, but also established itself as a dominant force in the pet supplement market, showcasing the transformative impact of a well-executed, integrated marketing strategy by our team.
Media platform
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Lorem ispsum dolor sit amet
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Bigeye campaigns have driven:
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
12,300+
Units sold
$275k+
In sales revenue
3.01x
ROAS
Lorem ispsum dolor sit amet
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Discover More
Florida crystals
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam.
Bigeye is a full service marketing agency specializing in taking consumer brands to the next level. We deliver bold strategies, drive results, and help your brand grow and thrive. Let’s unlock your brand’s full potential.