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Industry Trends

7 Ways to Get Lucky on St. Patrick's Day INFOGRAPHIC

7 Ways to Get Lucky on St. Patrick's Day INFOGRAPHIC

7 Ways to Get Lucky on St. Patrick's Day INFOGRAPHIC

7 Ways to Get Lucky on St. Patrick’s Day By Rhett Withey Posted on March 13, 2014 1. Start the morning strong with Irish coffee To prepare for the day or recover from the night, this is one way to wake up refreshed. Too much consumption may result in one believing in leprechauns.

  • 1.5 oz of Jameson Irish Whiskey

  • 1 oz of brown sugar syrup

  • Hot brewed coffee

  • Unsweetened cream

  • Lightly whip and enjoy!

2. Search for a four leaf clover Legend says that each leaf of the clover means something: the first is for hope, the second for faith, the third for love and the fourth is for luck. 3. Wear green The ancient Irish used to wear green to show their love for the harvest gods. Show that special someone how much you love them by wearing green. Clothing is definitely recommended with extra points for creativity. Over 94 million people plan to wear green on St. Patrick’s Day! 4. Give thanks for your pot of gold Say this Irish blessing: “May good luck be with you wherever you go, and your blessing outnumber the shamrocks that grow.” 5. Celebrate Irish heritage Grab a pint and thank the Irish for creating this binge-drinking occasion that could bring you and your significant other together by fate, or Irish car bombs. There are an estimated 34 million Americans with Irish ancestry. 6. Pucker up Find a lucky pair of lips to lock with. They say if you kiss the Blarney Stone it will give you magical powers of persuasion. We recommend you find your own “Blarney Stone”, but we warn you that a combination of Guinness and thinking you have powers may result in a slap to the face. Proceed with caution on this one. 7. Move your feet Get into the groove by learning an Irish folk dance or crank up some classics like U2. However we do not recommend that you try not to take too much of the spotlight - this may result in obnoxious and embarrassing posts via social media.

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Perspective from a team that builds consumer brands for a living. Explore our thinking on creative strategy, media, consumer research, and the larger trends that matter to marketing leaders.

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Perspective from a team that builds consumer brands for a living. Explore our thinking on creative strategy, media, consumer research, and the larger trends that matter to marketing leaders.

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