Use key insights to get outstanding results from your media spend.
Strategic analysis of performance data is a vital part of any media campaign. BIGEYE’s media analytics services team not only understands how to gather and assess data before, during, and after a campaign, they also know what actions you should take based on that assessment in order to maximize the value of your media buys.
Creative work grounded in data-driven strategy.
We use cutting-edge technology to drive traffic efficiently and effectively.
We’re at a healthy fighting weight. Big time talent, but small enough to pivot with ease.
You’ve made your media purchases. Now there is one big question hanging in the air: What worked? Our skilled data strategists dig into the analytics data to get you an answer. With that knowledge in hand, we help you refine your placements to maximize engagement – all without sacrificing the power and value of the creative work. By auditing your media placement and your media invoices, our media analytics services team helps you zero in on the optimal placement for each piece, never settling for “good enough.”
The Russian proverb that translates as “Trust, but verify.” is the right approach when it comes to media campaigns. While BIGEYE only works with media platforms that we have confidence in, we still verify that every piece of your media program ran as expected and performed as predicted to ensure you are getting what you paid for and are hitting your key performance indicators.
Our media team knows when, where, and why to buy media to achieve the best results.
How can BIGEYE’s media analytics services help your business?
From time to time, media campaigns don’t execute as anticipated. For example, they may run too close to a competitor, at the wrong time, or in the wrong position. When that happens, our team takes action quickly, contacting the media reps to correct the error and collect compensation or a “make-good” placement. What’s more, at BIGEYE we’re experts in other issues that can affect a campaign like verification, traffic filtering, and fraud. We address these issues on your behalf so you can focus on running your business.
Ready to see how media analytics services can give you a competitive edge? We’re here to help.