Food & Beverage Marketing Agency

Marketing agency for food and beverage brands. Consumer research, brand strategy, packaging, retail media, and full-funnel activation for the brands that feed and fuel consumers.

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What We Offer

As a food and beverage marketing agency, Bigeye brings 20+ years of CPG experience to the brands that live in grocery aisles, on restaurant menus, and in consumer pantries. Every food and beverage engagement starts with consumer research through EyeQ, because the purchase drivers in this category change fast: clean label, sustainability, functional ingredients, premiumization, and value perception all shape how your audience decides.

We work across the full food and beverage marketing spectrum: brand strategy and positioning, packaging design that wins at shelf, retail media across Walmart, Target, Kroger, Instacart, and Amazon, paid media across Google, Meta, and TikTok, organic social and content production, and email and SMS through Klaviyo. For food and beverage brands, the path from awareness to purchase is shorter than almost any other category. The strategy has to connect every channel to the point of sale.

For agriculture marketing companies and brands that span from farm to shelf, we have built the playbooks. National Mango Board grew category awareness across multi-region campaigns. Florida Crystals scaled from regional sugar producer to national premium brand. Whether you are a grower co-op, a category trade board, or a specialty agriculture brand, we bring 20 years of food and beverage marketing experience to your category.

Whether you are a specialty food brand breaking into national distribution, a legacy brand that needs a packaging refresh, or a beverage startup scaling from DTC to retail, we have built those playbooks. Florida Crystals went from a regional favorite to a national contender. That kind of growth requires category expertise, not just marketing execution.

Key Benefits
  • Food & Beverage Brand Strategy

  • Consumer Research for Food & Bev (EyeQ)

  • Packaging Design & Shelf Strategy

  • Retail Media (Walmart, Target, Kroger, Instacart, Amazon)

  • Paid Media (Google, Meta, TikTok)

  • Organic Social & Content Production

  • Shopify & DTC Ecommerce

  • Email & SMS Marketing (Klaviyo)

  • Trade Marketing Strategy

  • Clean Label & Sustainability Positioning

  • Regulatory & Nutritional Labeling Guidance

  • AI Search Optimization for Food Brands (GEO)

Frequently Asked Questions.

Frequently Asked Questions.

We know every project is unique, and you might have some questions before getting started.

What types of brands does Bigeye work with?

What makes Bigeye different from other marketing agencies?

What channels and platforms do you manage?

How do your engagements work?

What results can we expect in the first 90 days?

What is EyeQ research?

How do you measure success?

Do you work with both retail food brands and restaurant/foodservice brands?

Can you help with packaging for a food product launch?

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Talk to a Food & Beverage Strategist

Talk to a Food & Beverage Strategist

Talk to a Food & Beverage Strategist

Ready to work with a creative agency that combines beautiful work with measurable results? Let's talk about building your brand.

Bigeye

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